Hall Media attended this year’s PAMA Super Bowl Smackdown at Dave and Buster’s in Philly. We sat through the top ten commercials, according to SpotBowl.com (one of many lists out there) and the comments of  panelists Mike Malo of the Philadelphia Eagles, Chris Williams, CMO of Bill Me Later, commercial composer Wendell Hanes and Marvin [...]

There are moments in your life that you do not want to miss. This was Wills Eye message when they came to us for a TV branding campaign.
We created a theme that reinforced Wills’ pre-eminence as the top eye care system in the region. “For Your Eyes Only Wills.” Then we executed it with beautiful [...]